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Nishikigoi Sake Bottle

By Imayo Tsukasa 

Sake brewery Imayo Tsukasa has maintained a reputation for high-quality sake for over 250 years – even back when competitors upped profits by selling sake so watered-down that goldfish could swim in it (or so they say). To commemorate this piscine piece of sake history, Imayo Tsukasa’s releasing the Nishikigoi Sake Bottle.


Winner of the prestigious Good Design Award, Nishikigoi Sake Bottle is mottled with red and white patterns mimicking the Japanese koi fish and, to accentuate the effect, it’s housed in a special box with an artfully cut window. It’s more than just a great design though; it’s an award-winning sake too.

Size (ml): 720

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Contributed by Shaun

Shaun is White Rabbit's resident expert on Japanese design, technology and conbini snacks.

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