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Magical Tooth

By Luvlit 

Magical Tooth (¥2,415Prices are approximate only and subject to change.
White Rabbit Express service fee and other costs not included.
) by Luvlit are artificial, slightly enlarged teeth to attach onto your canines to achieve a look called Yaeba in Japan.

Crooked teeth are not seen as a flaw, but as a sign of innocence. Straight, even and white teeth were a trend for a brief period but since J-Pop girl group AKB48 and other celebrities sported their crooked teeth openly, the fanged look became popular again. This trend has also helped to birth a pop group called TYB48. TYB stands for tsuke-yaeba meaning “fake-crooked teeth”.

Tsuke yaeba–the trend to have teeth surgically disarranged–signifies an important trend in the Japanese beauty industry: the desire to look “naturally beautiful” and “radiate innocence”. The artificial crooked teeth lend the wearer the air of someone who doesn’t care to correct minor flaws, is self-accepting and natural. Another reason for their popularity is, that they make the wearer appear younger. In a country where teenaged school girls are beauty idols, this provides an additional advantage.

Japanese people seem to have a higher occurrence of Malocclusion, the clinical term for molars crowding the canines and pushing them forward. As a dentist explained to me, many Japanese have narrower jaws and dental care and braces are too expensive. (The narrower jaw is not genetic but caused by diet. The younger generation, raised on an increasingly Western diet is not only taller, but have broader jaws as well.)

Instead of undergoing a costly dental surgery fad, purchasing Magical Tooth for considerably less money might be a recommendable first step, should you feel tempted to experiment with a new look. Magical Tooth helps you to re-create the look of popular AKB48 Star Tomomi Itano or Nana, Mio and Rika from TYB48.


Contributed by Rene

Rene is a writer and trend researcher. Born to Japanese parents in Vienna, Austria, she studied fashion and industrial design in Vienna, working as a make-up assistant (where she learnt to decode the complex world of primers, foundations and powders) and briefly as a stylist. After a year under the scorching sun in rural Thailand, Rene finally arrived in Tokyo and spent seven years writing for design magazines and researching trends in youth culture and design. She is White Rabbit's expert on Japanese beauty goods, fashion, and design products.

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